Company

104 West Partners is a public relations firm specializing in breakthrough communications strategies. The firm collaborates with companies in all stages of maturity to position their ideas, products and services for maximum exposure. 104 West actively connects brands with the communities they serve. The firm’s offerings, which are designed to achieve measurable results, include a range of strategic services, award-winning public relations programming and engaging social media campaigns, featuring its proprietary, patent-pending Content Delivery Optimization methodology.

 

Founded in 2003 in Denver, CO, 104 West Partners has since grown into one of the largest PR agencies in the Rocky Mountain region. We have become the choice of companies, entrepreneurs and their investors seeking a communications partner to help launch their next great idea.

 

Our firm is built on experience and driven by intelligent creativity. We have a passion for working with growth companies that change technology and business landscapes. Our expertise is telling stories of innovation. When our clients introduce new products, enter new categories or redefine their companies within existing markets, we stand shoulder to shoulder, helping them communicate with customers, investors, partners and other critical stakeholders. We employ a full range of communications instruments, from traditional media to new media, from influential market participants to grass roots organizations.

Twitter

104West: John Paton to news execs: Abandon the gatekeeper model http://t.co/P09ovJQf
52 min 29 sec
104West: Have you checked out Google's doodle today? The doodle celebrates the 155th birthday of Heinrich Hertz.
1 hour 42 min
104West: Facebook might be in a quiet period, but here is how the social network is doing so far in 2012. #infographic http://t.co/gXlFv6R0
19 hours 52 min

Industry Perspective

The future of news and why “digital first” matters

News gathering and reporting is no longer a finished product.

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The Case for Dropping 'Social'

Public relations professionals usually look at marketing programs and categorize them as either traditional or social.

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SMO vs. Engagement: Why They’re Different and How You Can Rock Both

Companies are using both social media optimization (SMO) and engagement when devising social media strategies.

» read more

 
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